About Adventures in Wisdom®
INDEX
- What Is Adventures in Wisdom®?
- Why Life Coaching for Kids Matters
- What is Life Coaching for Kids?
- The Challenges Children Are Facing Today and What Helps Them Thrive
- Why Human-to-Human Coaching Creates Real Change
- The WISDOM Coaching Approach
- The STORY Coaching Process™
- What Mindset Skills Do Children Learn Through Coaching?
- What Is the Role of a WISDOM Coach®?
- Who Becomes a Life Coach for Kids?
- Proven Impact, Success Stories, and Results
- Our Story & Mission
- Leadership & Stewardship
- Our Commitment to Children, Families, and Coaches
- How to Learn More
- FAQ
What Is Adventures in Wisdom®?
Adventures in Wisdom® is the pioneer and global leader in bringing mindset training and life coaching to kids, certifying coaches since 2013 to help children build confidence, resilience, and self-leadership through story-based coaching.
Since 2013, Adventures in Wisdom® has certified adults to become highly effective life coaches for kids – equipping them with everything they need to create meaningful impact, build confidence in children, and grow a purpose-driven coaching business they love.
At the heart of our work is a simple belief:
When children develop the mindset and the skill set to believe in themselves, they are prepared to thrive in life.
We believe every child deserves to:
- See the magnificence within themselves
- Build confidence and courage to move through fear and go for what they want
- Develop resilience and coping skills for life’s ups and downs
- Learn self-leadership, responsibility, integrity, and respect
- Make empowered decisions and set meaningful goals
Adventures in Wisdom® certifies coaches through our WISDOM Coach® Certification Program. WISDOM Coaches use a proven, story-based coaching curriculum, that is research-based, to teach mindset skills in a way children understand, remember, and apply in their own lives.
Unlike self-guided programs, apps, or videos, Adventures in Wisdom® is built on human-to-human coaching. Transformation happens through relationships, conversation, practice, and real-world application, guided by a coach who knows how to meet children where they are and help them grow.
Today, Adventures in Wisdom® is a global movement and methodology, trusted by families and educators and powered by coaches around the world who are committed to helping children become confident, resilient, self-led individuals who are ready for life and ready to lead.
Why Life Coaching for Kids Matters
Children today are growing up in a world that places more pressure on their inner world than ever before.
They face academic demands, social comparison, emotional overload, and constant external input, often before they have the internal tools to make sense of what they’re feeling or thinking.
Many children struggle silently with self-doubt, anxiety, fear of failure, or a belief that they are “not enough,” even when they appear to be doing just fine on the outside.
Life coaching for kids matters because success in life is shaped from the inside out.
When children understand how their thoughts influence their emotions, choices, and behavior, they gain a powerful advantage.
Mindset skills help children navigate challenges with confidence, recover from setbacks with resilience, and develop the courage to try, even when something feels uncomfortable or uncertain.
Through WISDOM Coaching, children learn skills such as:
- Positive and resilient self-talk
- Emotional awareness and regulation
- Confidence and courage
- Self-responsibility and integrity
- Decision-making and goal setting
These skills shape how children see themselves, how they respond to challenges, what they believe is possible for their lives, how to achieve their goals, and how they can shape their overall happiness.
Yet most children are never taught how their mind works.
Schools do an important job teaching academics. Parents do their best to guide and support. Counselors help support children when they are in crisis.
Few systems are designed to proactively teach children how to build inner confidence, manage their thoughts, or lead themselves through life’s ups and downs before a child is in crisis.
Life coaching for kids fills this gap.
By introducing mindset skills early, before limiting beliefs become identity and before unhealthy coping patterns become habits, children are given tools they can return to again and again as they grow. Early mindset development doesn’t just solve today’s challenges; it helps children develop skills they’ll use for the rest of their live.
Children who learn these skills early are better prepared to:
- Handle pressure without shutting down
- Bounce back from mistakes instead of giving up
- Make empowered choices aligned with their values
- Believe in themselves when life gets hard
- Grow into confident, capable, self-led adults
Life coaching for kids matters because it helps children become who they are meant to be, equipped not just for school, but for life.
And when adults choose to become life coaches for kids, they are helping children discover their inner awesomeness, navigate life’s challenges, build their courage, and be who they were meant to be in the world.
What Is Life Coaching for Kids?
Life coaching for kids is a human-centered, skill-building process that helps children understand how their mind works, develop confidence and resilience, enhance self-esteem, and learn how to navigate life’s challenges with self-leadership and clarity.
Rather than focusing on what is “wrong,” life coaching for kids focuses on building skills that are needed to navigate life and thrive. Through coaching stories, guided conversation, reflection, and practical skill-building, children learn how to recognize unhelpful thinking patterns, shift their mindset, and apply new skills in real-life situations.
At its core, life coaching for kids is about empowerment for kids!
Children are not treated as problems to be fixed. They are supported as capable individuals who can learn to understand themselves, make better choices, and grow through challenges with the right guidance and tools.
What Life Coaching for Kids Is and Is Not
Life coaching for kids is the missing link in children’s education and traditional support available for children.
Life coaching for kids is not:
- Therapy or mental health treatment
- Academic tutoring or remediation
- Discipline or behavior guidance
- A replacement for parenting, teaching, or counseling
Life coaching for kids is:
- Proactive and growth-focused
- Skill-based and future-oriented
- Grounded in conversation, reflection, and real-world application
- Designed to build confidence, resilience, and self-leadership
How Life Coaching for Kids Differs from therapy, tutoring, education, and mentoring
Life coaching vs. therapy
Therapy focuses on healing, diagnosing, and resolving past or present emotional or mental health concerns. Life coaching for kids does not diagnose or treat. Instead, it helps children build skills for navigating thoughts, emotions, and choices moving forward.
Learn more about how both coaching and counselling support children’s mental health.
Life coaching vs. tutoring
Tutoring supports academic understanding and performance. Life coaching for kids focuses on the mindset that influences learning, confidence, perseverance, self-talk, and emotional regulation — skills that support success across all areas of life.
Life coaching vs. mentoring
Mentoring often involves advice-giving based on the mentor’s experience. Life coaching for kids is not about telling children what to do; it is about helping them discover their own strengths, insights, and solutions through guided conversation and reflection.
Life coaching vs. traditional education
Traditional education prioritizes academic knowledge. Life coaching for kids teaches how the mind works, how thoughts shape emotions and behavior, and how children can lead themselves through challenges—skills rarely taught directly in school.
Because life coaching for kids focuses on mindset and self-leadership, many educators, tutors, mentors, and youth professionals choose to become WISDOM Coaches to complement the work they already do with children.
How Coaching Works with Children
Life coaching for kids is experiential and relational.
Children learn through:
- Emotionally safe space where they can learn without judgment
- Engaging stories they can see themselves in
- Thought-provoking questions and meaningful conversation
- Simple, practical activities that bring concepts to life
This process helps children move from understanding an idea to applying it to their lives moving forward. Skills like positive self-talk, courage, emotional regulation, and goal setting are practiced in real time, with a coach who guides, supports, and reinforces learning.
Why Life Coaching Empowers Children
Life coaching for kids works because it respects children’s capacity to grow. Instead of fixing problems for children, coaching helps children:
- Understand what is happening inside their own mind
- Build awareness of their thoughts and emotions
- Practice new responses to challenges
- Strengthen confidence through small, meaningful wins
- See themselves beyond their comfort zone!
Life coaching for kids gives children tools they carry with them long after the coaching conversation ends, helping them become confident, resilient, self-led individuals prepared to thrive in life.
The Challenges Children Are Facing Today and What Helps Them Thrive
Children are growing up in a challenging world.
Many struggle with confidence, emotional regulation, negative self-talk, and a lack of clarity about who they are and where they are going. They feel pressure to perform and succeed often without the internal tools to understand their thoughts, manage their emotions, or navigate challenges with resilience and self-belief.
At the same time, adults care deeply.
Parents, educators, tutors, mentors, and youth professionals want to help children build confidence, manage emotions, and grow into capable, self-led individuals. Yet many lack a proven, child-friendly way to teach mindset skills in a way children can understand, remember, and apply in their own lives.
The world is not short on information.
Children have access to videos, worksheets, apps, and advice at every turn. But information alone does not create transformation. Without meaningful human connection, practice, and guidance, even the best ideas remain concepts rather than lived skills.
This creates a widening gap:
- Children need mindset skills but don’t know how to build them
- Adults want to help but lack effective tools
- Content is abundant, but connection is missing
Adventures in Wisdom® closes these gaps.
Through human-centered, story-based life coaching for kids, Certified WISDOM Coaches bring mindset skills to life, turning abstract ideas into real change for children.
Why Human-to-Human Coaching Creates Real Change
Real transformation happens through relationships and conversation.
Children do not change simply because they receive information. They change when they feel seen, heard, understood, and supported as they learn how to apply new ideas in their own lives. Human-to-human coaching creates the conditions where this kind of learning can take place.
While apps, videos, and self-guided programs can share information, they cannot replace interaction. They cannot respond to a child’s emotions, notice hesitation or fear, ask a follow-up question, or help a child make sense of a moment in real time. Meaningful change requires presence, not just content.
Children learn best through interaction.
When children are engaged in conversation with a caring adult, they are more willing to explore their thoughts, name their feelings, and try new ways of thinking. Conversation invites curiosity rather than pressure, and it allows learning to unfold at a pace that honors the child’s development and individuality.
Coaching stories are key to deepening this process.
Story-based coaching creates emotional safety by allowing children to explore challenges indirectly. Through characters and narratives, children can recognize themselves without feeling judged or exposed. Stories invite imagination, lower defensiveness, and make complex ideas easier to understand and remember. When paired with guided discussion questions and activities, stories become powerful teaching tools that children can internalize and apply.
Coaching creates internal change, not compliance.
Rather than telling children what to do or how to behave, human-centered coaching helps children understand why they think and feel the way they do and help them discover that new thoughts and choices are available to them. This builds self-awareness, self-trust, and self-leadership. Change comes from within, not from external control or rewards.
This is why Adventures in Wisdom® is built on human-to-human coaching.
By combining relationship, conversation, and story-based learning, WISDOM Coaches help children move beyond surface-level behavior change toward lasting growth and transformation. Children don’t just learn what to think; they learn how to think, reflect, and lead themselves through life’s challenges.
Human-centered coaching works because it honors the child as an active participant in their own growth and that is where real change begins.
WISDOM Coaching helps turn information into transformation for kids.
The WISDOM Coaching Approach
WISDOM Coaching® is an innovative, human-centered coaching approach designed to help children develop both the mindset and the skill set to become confident, capable, and prepared to thrive in life.
Developed by Adventures in Wisdom®, WISDOM Coaching® helps children understand how their mind works, build confidence from within, and strengthen the skills they need to navigate life with clarity, resilience, and self-leadership.
The WISDOM Coaching® Approach provides coaches with a proven, trusted framework that offers structure and guidance without rigidity—allowing coaches to create an emotionally safe space for connection, conversation, and meaningful growth. The approach is intentionally repeatable and effective, supporting consistent, high-quality coaching experiences for children.
Backed by over a decade of real-world results, the WISDOM Coaching:
- Focuses on mindset as the foundation for growth
- Integrates emotional awareness and regulation
- Develops self-leadership, responsibility, and integrity
- Encourages reflection, choice, and personal ownership
- Empowers children to create happiness from within
Rather than teaching children what to think, the WISDOM Coaching teaches children how to think, empowering children with skills they can use for life.
This approach has been used by certified WISDOM Coaches around the world to help children build confidence, resilience, and direction while empowering certified WISDOM Coaches to do meaningful work with clarity, confidence, and purpose.
The STORY Coaching Process™
The STORY Coaching Process™ is the signature methodology used by WISDOM Coaches to turn mindset concepts into meaningful, lasting change for children using The Adventures in Wisdom Life Coaching for Kids Curriculum.
Children learn best through stories, conversation, and experience, not lectures or abstract explanations. Stories create emotional safety, invite imagination, and help children see themselves in the learning without feeling judged. When children connect to a story, learning becomes personal, meaningful, and memorable.
The STORY Coaching Process™ guides coaching conversations in a natural, engaging, and developmentally appropriate way. Instead of telling children what to think or do, coaches use stories and dialogue to help children reflect, make sense of their experiences, and explore new ways of thinking.
Through this process, stories become a bridge between insight and action.
Children are guided to connect story themes to their own lives, understand how their thoughts influence their feelings and choices, and practice new mindset skills in situations that matter to them. This turns understanding into application and application into lasting change.
By combining story, guided conversation, and intentional practice, the STORY Coaching Process™ helps children internalize mindset skills they can use long after the coaching session ends. This is what makes Adventures in Wisdom® coaching engaging, effective, and enduring and helps turn information into transformation for kids.
What Mindset Skills Do Children Learn Through Coaching?
The mindset skills children learn through life coaching address the core areas of social and emotional development that support children in becoming confident, resilient, and prepared to thrive in life.
Rather than focusing on short-term behavior change, coaching teaches children foundational mindset skills that shape how they understand themselves, relate to others, and navigate challenges as they grow. These skills become part of who they are and how they lead themselves through life.
A key differentiator of Adventures in Wisdom® coaching is that children learn the brain science behind mindset skills in an age-appropriate, empowering way. Children learn how thoughts influence feelings, thoughts, choices, and behavior, so the skills they practice make sense to them. When children understand how and why a skill works, they are more likely to use it with confidence and independence.
Through story-based, human-centered coaching, children develop mindset skills such as:
Self-Esteem
Children learn how a healthy sense of self is built from the inside out. By understanding how their thoughts shape self-image and identity, they develop self-respect and a stable sense of worth that is not dependent on comparison, performance, or external approval.
Confidence
Coaching helps children understand how confidence is created through thinking patterns, focus, and choice. And that stretching outside of their comfort zone is a critical practice to strengthen confidence in all areas of life. Children learn that confidence is something they can build through practice, not something they either have or lack.
Emotional Awareness and Regulation
Children learn to recognize emotions, and examine the thoughts behind their feelings. They learn a process for shifting their thinking to support them in navigating the situation in a more empowered way. With this awareness, children gain tools to manage big feelings instead of being overwhelmed by them.
Self-Talk
Children become aware of the inner voice that influences how they feel and act. Coaching helps children learn how to recognize and shift unhelpful self-talk helping them feel more empowered in any situation. Coaching also helps children develop a practice of using positive self-talk so that they “program” their mind to work for them and not against them. Positive self-talk can become their “normal” habitual way of thinking!
Goal-Setting
Children learn how to identify meaningful goals, break them into manageable steps, and stay engaged through effort and persistence. This builds motivation, focus, and a sense of personal capability.
Resilience
Coaching teaches children how to recover from mistakes, handle setbacks, manage big changes, and keep going when things feel difficult. Resilience becomes a skill children can strengthen rather than a trait they are expected to already have.
Self-Leadership
At the heart of coaching is helping children take ownership of their thoughts, choices, and actions. Self-leadership empowers children to make decisions aligned with their values and to navigate life with responsibility, integrity, and intention.
Together, these mindset skills form an inner toolkit children carry with them across school, relationships, and life. For coaches, this work is about far more than solving a single challenge. It is about helping children develop the internal skills they need to lead themselves with confidence, resilience, and clarity as they grow into who they are meant to be.
What Is the Role of a WISDOM Coach®?
A WISDOM Coach® is certified to use the The Adventures in Wisdom Life Coaching for Kids Curriculum to help children develop the mindset and skill set to build confidence, resilience, and self-leadership so that they are ready to navigate life’s challenges, go for their goals, and thrive.
Rather than telling children what to do or how to behave, WISDOM Coaches guide children through thoughtful conversation, stories, and reflection that help them understand their thoughts, emotions, and choices. Coaches create a supportive environment where children feel safe to explore challenges, practice new skills, and grow at their own pace.
The role of a WISDOM Coach® is supportive and educational, not clinical.
WISDOM Coaches do not diagnose, treat, or provide therapy. Instead, they focus on teaching mindset skills that help children navigate everyday challenges, build emotional awareness, strengthen self-talk, and develop the confidence to make empowered decisions. When additional support is needed, coaches work within clear professional boundaries and encourage appropriate resources.
Working with children is a responsibility that requires care, integrity, and trust.
WISDOM Coaches provide emotionally safe spaces where children feel respected, heard, and valued and they approach each child with curiosity and compassion. The coaching relationship is built on trust, consistency, and respect for the child’s individuality.
Through coaching, children gain tools they use at school, at home, and in their relationships. They learn how to handle setbacks, speak to themselves with kindness, manage emotions, and take ownership of their choices. Over time, these skills shape how children see themselves and how they show up in the world.
For aspiring coaches, the role of a WISDOM Coach® is both meaningful and purposeful. Coaches are entrusted with helping children build inner skills that influence confidence, character, and direction for years to come. It is work grounded in professionalism, care, and a deep respect for the potential within every child.
Who Becomes a Life Coach for Kids?
Adventures in Wisdom® serves purpose-driven adults who feel called to help children develop confidence, resilience, and self-leadership through mindset skills training and life coaching.
While our clients come from many backgrounds, they share three core qualities:
- A deep passion for helping children thrive
- A strong interest in personal growth and mindset development
- A desire to build a meaningful business of their own
Below are the most common groups we serve.
Purpose-Driven Adults Who Want to Become Life Coaches for Kids
Many people feel drawn to this work because they believe children deserve more than academic success alone. They want to help children develop the inner skills needed to navigate life with confidence, courage, and clarity.
These individuals are often exploring a new chapter or a more meaningful career path and are looking for a proven, professional way to make a difference while building a purpose-driven business.
Educators and School Professionals
Educators care deeply about the whole child. Many recognize that while schools focus on academics, there is limited time to intentionally teach mindset skills, emotional regulation, and self-leadership.
Educators are drawn to life coaching for kids because it allows them to:
- Support social and emotional learning in a deeper way
- Teach growth mindset skills beyond testing and scores
- Empower children with tools that support learning and well-being
Life Coaches and Helping Professionals
Many life coaches who work with adults see firsthand that many challenges begin in childhood. They are drawn to coaching kids because they want to help earlier, before limiting beliefs become lifelong patterns.
Life coaches often seek:
- A child-specific coaching model that is proven to work with children
- A way to expand their practice to serve the whole family (adults and children) while adding a new revenue stream
- Tools designed for children, not adapted from adult coaching
Professionals Who Work with Children
This includes sports coaches, martial arts instructors, art/music/dance teachers, childcare providers, and youth leaders.
These professionals understand that mindset is just as important as skill set. They often pursue life coaching for kids to:
- Help children manage emotions and pressure
- Support confidence and focus alongside performance
- Differentiate their services and expand their income
Parents, Grandparents, and Community Volunteers
Many parents and grandparents begin this journey wanting to help their own children or grandchildren. Over time, their vision often expands to helping other children as well.
They are often motivated by a shared reflection:
“I wish I had learned this when I was a child.”
These people value mindset, self-esteem, and emotional well-being and want children to learn the tools they know matter most for happiness and success.
Counselors, Therapists, and Social Workers
Some professionals who work in clinical or support roles are drawn to life coaching for kids as a proactive complement to their work.
They often seek:
- Ways to support children before a diagnosis is needed
- Tools to strengthen child mental wellness early
- Coaching stories and resources they can integrate appropriately
- Opportunities to expand their reach beyond traditional settings
No matter their background, the adults we serve share a common belief:
Helping children build strong inner skills early changes lives.
Life coaching for kids offers a way to turn that belief into meaningful, professional, and lasting impact.
Proven Impact, Success Stories, and Results
Adventures in Wisdom® has a long-standing track record of helping children develop confidence, resilience, and self-leadership through life coaching.
Founded in 2013, Adventures in Wisdom® has spent more than a decade refining, teaching, and supporting a human-centered, story-based coaching approach for kids. During this time, the organization has certified WISDOM Coaches® in countries around the world, bringing life coaching for kids to families, schools, and communities across 30+ countries.
The impact of this work is reflected not only in its global reach, but in the consistent results seen in children’s lives.
Children coached through the Adventures in Wisdom® approach regularly experience:
- Increased confidence and self-belief
- Improved emotional awareness and regulation
- Healthier self-talk
- Greater resilience when facing challenges
- Stronger self-leadership and decision-making skills
These outcomes are supported by hundreds of testimonials and success stories shared by parents, coaches, educators, and professionals who have witnessed meaningful change in children through coaching.
Equally important is the consistency of the coaching experience itself.
WISDOM Coaches® are trained within a structured, research-informed framework that emphasizes professionalism, emotional safety, and child-centered development. This ensures that children receive coaching that is not only inspiring, but also responsible, age-appropriate, and effective.
Adventures in Wisdom® is trusted because it combines:
- Longevity and experience
- A clearly defined coaching methodology
- Global application across cultures and settings
- Real-world results demonstrated over time
For adults considering becoming a life coach for kids, this depth of experience matters. It reflects a program that has been tested, refined, and proven in real coaching relationships with real children.
Adventures in Wisdom® is not new to this work. It is established, experienced, and deeply committed to helping children thrive through professional life coaching.
Our Story & Mission
Adventures in Wisdom® was created from a simple but powerful question:
Why don’t children learn the mindset skills that shape confidence, happiness, and success while they are still young?
The idea for Adventures in Wisdom® began long before the company existed. Like many people, our founder, Renaye Thornborrow, discovered personal development after college and experienced firsthand how learning to understand thoughts, beliefs, and mindset could change the trajectory of a life. With that insight came a realization that never quite went away: these skills would have been even more powerful if they had been learned in childhood.
As her career grew, so did her expertise in personal development and mindset work. Those skills supported a successful corporate career, a fulfilling marriage, and eventually, motherhood. When she became a mom to twins in 2002, the question returned with new urgency. If mindset skills were so foundational to adult confidence and fulfillment, why were they not being taught to children in a meaningful way?
When the time came to teach these ideas to her own children, something became clear. There were plenty of resources focused on behavior and discipline, and some tools for character development, but almost nothing designed to help children understand how their mind works or how their thoughts shape their feelings, choices, and sense of possibility.
And when conversations with her children felt lecture-y, something wasn’t working.
So she began writing stories.
That shift changed everything. Through stories, the concepts came to life. Her children were engaged. They understood. They remembered. And most importantly, they began using the skills they were learning.
What started as stories for her own children quickly evolved into a larger purpose.
After leaving her corporate career and dedicating time to developing the curriculum more fully, Adventures in Wisdom® was born with a clear mission: to help children develop the mindset and skill set to be confident, resilient, and prepared to thrive in life.
As the work grew, parents were not the only ones paying attention. Coaches, educators, counselors, and helping professionals began asking if they could use the stories and approach in their own work with children. That request led to the creation of the WISDOM Coach® Certification program, ensuring the work could be shared responsibly, professionally, and with integrity around the world.
Today, Adventures in Wisdom® supports a global community of trained coaches in more than 30 countries, all united by a shared commitment to children’s emotional well-being, self-leadership, and inner growth.
Our mission remains the same as it was in the beginning:
to help children understand the power of their mind, believe in themselves, and grow into who they are meant to be.
Everything we do is guided by the belief that when children learn these skills early, they carry them for life and the impact extends far beyond any single child, family, or generation.
Leadership & Stewardship
Adventures in Wisdom® is founder-led by Renaye Thornborrow, whose role extends beyond vision to active stewardship of the work, the coaches who deliver it, and the children it serves. She is the author of The Adventures in Wisdom Life Coaching for Kids Curriculum, creator of the WISDOM Coach Certification Program, and author of A Parent’s Guide to Life Coaching for Kids – When to Add a Coach to Your Parenting Team.
From the beginning, leadership at Adventures in Wisdom® has been grounded in a clear responsibility: to empower children and to support coaches in doing this work with integrity, professionalism, and care.
Adventures in Wisdom® is committed to ethical, values-led leadership that prioritizes children’s well-being, responsible coaching practices, and the sustainability of each coach’s independent business. Coaches are trained, supported, and licensed to use the curriculum within clear guidelines that honor both the child and the coaching relationship.
We also recognize that coaches come to this work with both purpose and practical goals.
WISDOM Coaches want to help children thrive, and they also want to build a viable business that supports their life and allows them to do meaningful work in the world. As part of our stewardship, Adventures in Wisdom® provides an abundance of marketing, business, and coaching tools, training, and support to help coaches succeed on both sides of the work, getting real results with children and creating sustainable income through their coaching practice.
Adventures in Wisdom® operates from a strong ethical foundation and code of ethics. We follow the International Coaching Federation (ICF) Code of Ethics and are an ICF Continuing Coach Education (CCE) provider, while also upholding values-based standards specific to working with children.
These shared values guide both the company and its certified coaches:
- Integrity and Ethics
Choosing integrity at all times and acting in ways worthy of trust. - Professionalism and Respect
Creating safe, respectful environments we would want for our own children. - Passion and Empowerment
Empowering children and adults to recognize their inner strengths and potential. - Accountability and Ownership
Taking responsibility for the mission and for building a meaningful, sustainable coaching business. - Having Fun
Doing meaningful work with joy, connection, and heart.
For aspiring coaches, this leadership and stewardship model matters. It reflects a company that is established, ethical, and deeply committed to helping children thrive while also supporting coaches in building successful, values-aligned businesses for the long term.
Our Commitment to Children, Families, and Coaches
At Adventures in Wisdom®, our work is guided by a deep sense of responsibility to the children we serve, the families who trust us, and the coaches who carry this work into the world.
Our commitment to children is rooted in empowerment and respect. We believe there is nothing to fix in a child. Children are not broken. They are whole, capable individuals who need skills, understanding, and support as they navigate life. Our work honors each child’s uniqueness and focuses on long-term inner growth, helping children build confidence, resilience, and self-leadership they can carry forward for life.
Our commitment to families is one of partnership and respect. Parents are always the most important people in a child’s life. WISDOM Coaches do not replace parenting or family guidance. They work alongside families, honoring their values, supporting their child’s growth, and contributing positively to the child’s broader support system. Our role is to strengthen, not override, the family relationship. WISDOM Coaches are part of your parenting team.
Our commitment to coaches is long-term and relational. When someone becomes a WISDOM Coach®, they are not joining a short-term program. They are joining a proven organization that cares deeply about their success, both in coaching children and in building a sustainable, purpose-driven business. Coaches are supported with ongoing training, community, and guidance, so they have what they need to grow with confidence, clarity, and integrity over time.
Across all three commitments, our promise is the same: to lead with care, professionalism, and trust. Everything we do is grounded in the belief that when children are empowered, families are supported, and coaches have proven tools and support, meaningful and lasting impact is created in the world.
How to Learn More
Whether you are a parent seeking meaningful support for your child or an adult exploring life coaching for kids as a calling, there are clear next steps to learn more about Adventures in Wisdom®.
For parents and families, working with a WISDOM Coach® can be a powerful addition to your parenting team. Coaches support children in building confidence, emotional awareness, and self-leadership in a way that complements your role as a parent. If you would like to explore coaching for your child, you can learn more about how life coaching works and connect with a certified WISDOM Coach® who aligns with your family’s values and needs.
For adults who feel called to help children thrive, learning more about becoming a WISDOM Coach® is an opportunity to explore purposeful work that creates real impact. The WISDOM Coach® Certification program provides the training, curriculum, and ongoing support needed to coach children responsibly while building a meaningful, sustainable business. If you are curious about whether this path is right for you, the best next step is to learn more about the approach, the role, and what it looks like to join a community of coaches committed to helping children grow from the inside out.
Changing the world one coach at a time, one child at a time, one story at a time!
Frequently Asked Questions About Adventures in Wisdom® and Life Coaching for Kids
What is life coaching for kids?
Life coaching for kids is a supportive, skill-building process that helps children develop mindset skills such as confidence, emotional awareness, resilience, self-talk, and self-leadership. It focuses on helping children understand how their thoughts influence their feelings and choices, so they can navigate challenges with greater confidence and clarity.
How is life coaching for kids different from therapy?
Life coaching for kids is not therapy and does not diagnose or treat mental health conditions. Therapy focuses on healing and clinical support. Life coaching for kids focuses on teaching mindset skills that help children grow, develop self-awareness, and build tools for everyday life. Coaching is proactive, educational, and future-focused.
Is life coaching for kids safe?
Yes. When delivered responsibly by trained professionals, life coaching for kids is safe and supportive. WISDOM Coaches® are trained to work within clear boundaries, use age-appropriate language, and create emotionally safe environments where children feel respected, heard, and empowered.
What is a WISDOM Coach®?
A WISDOM Coach® is a certified life coach trained by Adventures in Wisdom® to coach children using a human-centered, story-based approach. WISDOM Coaches help children build mindset skills through conversation, reflection, and practical application while working within clear professional and ethical boundaries.
Is Adventures in Wisdom® a legitimate organization?
Yes. Adventures in Wisdom® was founded in 2013 and has certified coaches in more than 30 countries. The organization has a long track record of supporting children, families, and coaches through a proven, research-informed coaching approach. Adventures in Wisdom® is also an ICF Continuing Coach Education (CCE) provider and follows the ICF Code of Ethics as well as its own value system.
How can parents find a life coach for their child?
Parents can learn more about life coaching for kids and connect with a certified WISDOM Coach® through the Adventures in Wisdom® coach directory. This allows families to find a coach who aligns with their values and supports their child’s growth alongside their role as a parent.
How can adults learn more about becoming a life coach for kids?
Adults who feel called to help children thrive can learn more about becoming a WISDOM Coach® through Adventures in Wisdom®. The WISDOM Coach® Certification provides training, curriculum, and ongoing support to help coaches work responsibly with children while building a meaningful, sustainable coaching practice.
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